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2014香氛潮流大预测

Jolie Kerr 2014年01月02日

2014年,哪种香气会席卷而来?根据香料流行趋势追踪机构的预测,2014年,大家会经常在香水中闻到玫瑰和浆果的诱人香气。

    三种不同的香调方向

    除了预测四种特定的香味趋势,Seven Scent公司还拟定了所谓的“香调方向”,分别定位为男性和女性使用的香调。在三种香调方向中,第一种香调是“未来的民间传说”。这家公司把它描述为“折衷、温暖、丰富、辛辣的香料,它的调制灵感来自充满活力的多元文化世界。”

    为了向科技在我们生活中发挥的作用致敬,第二种香调方向确定为“强调真实”。这些香氛可以吸引“数字一代,散发出充满活力、种类丰富的浆果芳香,令人陶醉的鲜花香气,以温暖的檀香和麝香为基底。”

    2014年最后的香调方向趋势是“工程演化”。 Seven Scent公司描述这种香调具有“强烈大胆的结构,散发着油浸皮草和都市森林的气息,用金属感的麝香和琥珀树脂作为香水的复杂基底。”    

    Three distinct fragrance directions

    In addition to the four scent-specific trends identified by Seven, the company has also put together what it terms "fragrance directions" which can be positioned for both masculine and feminine use. The first of these three fragrance directions is "Futuristic Folklore," which the company describes as "an eclectic, warm, rich and spicy fragrance, inspired by a vibrant, multi-cultural world."

    In acknowledgment of the role that technology plays in our lives the second fragrance direction has been identified as "Augmented Authenticity," scents that appeal "to the digital generation, an energetic kaleidoscope of fruity berries, heady floral accents and warm base of sandalwood and musks."

    The final fragrance direction trend for 2014 is "Engineered Evolution" which Seven describes as "a strong, bold construction where oil soaked leather and urban woods lead to a sculptured base of metallic musks and amber resin."   

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