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在大学宿舍里创业的美国姑娘们

在大学宿舍里创业的美国姑娘们

Caitlin Keating 2012年10月10日
她们成功地在学业和创业之间找到了平衡点,在大学宿舍里就早早地展开了精彩的人生画卷。

互动家装玩具Maykah

创始人:爱丽丝•布鲁克斯,詹妮弗•凯斯勒,贝蒂娜•陈

年龄:24岁,28岁,24岁

学校:斯坦福大学研究生院

毕业时间:2012年,2012年,2013年

    斯坦福(Stanford University)研究生布鲁克斯、凯斯勒和陈都记得自己儿时最喜欢玩的是传统意义上的男孩玩具——从乐高到下棋,再到锯子(是的,锯子)——并因此产生了对数学和科学的兴趣。这三位女性的本科专业分别是工程、神经科学和数学——她们希望能让下一代女孩也对科学、技术、工程和数学(STEM)类课程感兴趣。她们的解决方案是什么?Roominate。这款互动性房间玩具可以让孩子们自己设计、建造、布线以及装修。布鲁克斯说:“我们正在鼓励女孩们自己动手;用身边的东西进行试验,享受发现的乐趣。”

    下一步?她们的公司名Maykah由“制作”的英文make变异而来,Roominate是公司的第一款产品。这个三人创业小组在大众融资平台Kickstarter上有1,000位支持者,目前已经募集到了资金8.5万美元,超过了她们6万美元的目标。现在她们正在用这笔钱投入生产,网站已开始接受2012年假日季的预订。

Maykah

Founder(s): Alice Brooks, Jennifer Kessler, & Bettina Chen

Age: 24,28,24

School: Stanford University (graduate school)

Graduation: 2012, 2012, 2013

    Stanford graduate students Brooks, Kessler, and Chen have fond childhood memories of playing with traditionally male toys -- from Legos to a chessboard to a saw (yes, a saw) -- which excited them about math and science. The women's undergrad majors covered engineering, neuroscience, and math -- and they hope to get the next generation of girls interested in STEM subjects. Their solution? Roominate, a kit that lets children create design, build, wire, and decorate their own interactive rooms. "We are encouraging young girls to become makers; to experiment with what is around them and learn the joy of discovery," says Brooks.

    Up next? Their company's name, Maykah, is a play on the work "make", and Roominate is its first product. The trio have over 1,000 backers on Kickstarter, where they've raised $85,000, exceeding their goal by $60,000. They're currently using the this money to produce the pre-orders from their website and have also started taking pre-orders for the 2012 holiday season.

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