2012年IPO红黑榜

    IPO日期：2012年3月29日

    3月份，个性印品网站CafePress上市时一切看起来都很好。该股首日开盘报21.50美元后即跳升，至收盘持平。接下来一段时间，股价也保持了相对稳定。5月份，公司预测的季度利润数据明显低于分析师预测。随后，股价开始大跌。

    CEO鲍勃·马里诺将此归咎于竞选季选民们对于政治商品的兴趣不高，这本应是一个很大的销售机会。IPO 完成6个月后，该股下跌了52%。如今，该股股价已比IPO价格低了69%。

    IPO date: 3/29/2012

    Things looked promising when online specialty print maker CafePress (PRSS) went public in March. The stock jumped immediately after opening at $21.50 a share before ending the day flat. Although it rose steadily during the following days, the stock price plummeted in May, when the company projected a quarterly profit well below analysts' estimates.

    CEO Bob Marino blamed voter indifference to political merchandise in the election season, which should have been a big sales opportunity. Six months later, the stock was down by 52% and now it's trading at 69% below the IPO price.