9个因过于超前而失败的创业理念
Erin Griffith
2015-04-02
在科技行业，唯一比犯错还严重的，就是过于超前。忆往昔，诸如当日送达、智能手表、团购网站、垂直电商、数字货币和虚拟现实设备这类很好的创业理念，因过于超前而宣告失败。现如今，在足够大的网络用户群体，以及发达便捷的物流系统的支撑下，这些理念重新焕发生机。
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虚拟现实设备 任天堂曾于1995年推出一款名叫“虚拟男孩”（Virtual Boy）的头戴式虚拟现实游戏装置，不过第二年便将其下架了。这款产品有很多问题：首先它其实并不具备便携性，其次是价格非常昂贵，穿戴起来也很不舒服，而且显示屏还是黑白的。（更不用说估计只有男孩才喜欢玩它。）它与如今Oculus VR和三星等公司推出的虚拟现实套件的唯一共同点，就是评测过这些设备的人都认为它们“缺乏社交性”。 |
Virtual reality Nintendo’s “Virtual Boy,” a virtual reality gaming headset, was released in 1995 and discontinued the following year. It had plenty of problems: It wasn’t exactly portable. It was expensive. It wasn’t comfortable to wear. And the screen was monochrome. (Not to mention an assumption that only boys would want to play with it.) The one thing it has in common with today’s virtual reality headsets from Oculus VR and Samsung is that it reviewers at the time found it to be “asocial.” |
