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5家公司的“美好”生意

5家公司的“美好”生意

Anne Fisher 2013-06-24
致力于农商对接的银行、推动资源共享的租车公司、用料环保的服装公司、变废旧渔网为地毯的地毯公司、时尚亲民的新锐酒店,今天我们为大家介绍的5家公司证明,实现盈利固然重要,但是可持续性和简单快乐同样重要,而且还不耽误赚钱。

荷兰拉博银行:服务社会

    114年前,几个农民在荷兰创办了荷兰拉博银行(Rabobank)。这家银行采用合作社形式,由全球的分支机构制定政策,并为当地的初创企业提供资金,包括发展中国家的许多食品合作社。“我们希望利用我们的资金、网站和知识为我们的社会增加价值,”首席治理官文森特•洛真表示。

    荷兰拉博银行通过中介人的角色为社会增加价值。“我们可以直接接触大型食品贸易企业、加工企业和销售企业,”洛真解释道。因此, “为贫困农村地区的农民与我们的其他客户和大型企业牵线搭桥”,我们借此使他们和全球食品供应链联系起来。虽然这家银行的规模相对较小,但是它实现了盈利和稳定的财务状况:荷兰拉博银行在2012年全球1000家大银行排名(Top 1000 World Banks)中名列第26位,超过法国兴业银行(Société Générale)和西班牙毕尔巴鄂比斯开银行(BBVA)等大型银行。

Rabobank

    Founded 114 years ago by a small group of farmers in the Netherlands, the bank is a cooperative whose branches worldwide set policy and fund local startups, including many food cooperatives in developing countries. "We want to add value to the society we are in, not just with our money but with our network and our knowledge," says governance chief Vincent Lokin.

    Rabobank does that by acting as a go-between. "We have direct access to large traders, processors, and distributors of food," Lokin explains. So the bank connects farmers in poor rural areas with global food supply chains "by linking them to our other customers, the larger companies." Although relatively small, Rabobank is both profitable and financially stable: It ranked 26th on The Banker's 2012 list of the Top 1000 World Banks, ahead of giants like France's Société Générale and Spain's BBVA.

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