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给你60秒,怎样拉股神入伙

给你60秒,怎样拉股神入伙

Anne VanderMey 2013-04-17
走进电梯,发现股神巴菲特站在里面。电梯开动,从1层到33层,你有60秒的时间面对股神。怎样才能成功推销你的创业计划,拉到股神的投资?看看莱斯大学创业大赛的参赛队伍给出的答案吧。

    电梯游说竞赛(Elevator Pitch Contest)是MBA创业计划竞赛中的一项历史悠久的传统。而且,在维克森林大学(Wake Forest University),它甚至确实就是在一台正在开动的电梯里举行。

    莱斯大学创业计划大赛(Rice Business Plan Competition)有自己的竞赛模式。前提假设:你和巴菲特一起走进电梯,在从1楼到33楼的时间里(60秒)去说服他投资你的创业计划。今年的创业大赛,42支参赛队假设在休斯敦莱斯大学商学院的报告厅进行一分钟演讲,460个座位座无虚席。评委将于周六给获胜者颁奖,获胜队伍将可以赢得一千美元。但现在《财富》杂志(Fortune)选出了几个自己属意的队伍。

最佳印象

    凯斯西储大学(Case Western Reserve University)疾病诊断小组队:“如果我告诉你,只用冰箱磁铁和一个激光指针,每年我们就可以挽救一百万人的生命,你怎么想?”

    这个小组计划在发展中国家使用疟疾寄生虫的磁性电荷去检测疾病。这是一种全新的、价格低廉的方法。

最佳着装

    “作为一名未来的内科医生,我很激动的告诉大家布莱特锡得(BriteSeed)研究小组将如何拯救数以万计的生命,同时减少数十亿美元的开支浪费。”——美国西北大学(Northwestern University)布莱特锡得小组。这个团队的成员演说的时候都穿着手术服。

    布莱特锡得小组已经研发出一种叫做“安全剪”(SafeSnips)的技术,当外科医生进行机器人辅助手术时,这种技术会在他们有可能剪断血管时发出警报,从而降低病人意外流血失控的风险。

上班路上最大的赚钱机会

    “纽约地铁的每年客流量有16亿人次,而实际上手机信号无法覆盖地铁,广告商和服务提供商每周损失上百万美元。”——南加州大学(EnKinta Energy)恩金塔能源(EnKinta Energy)队。

    这个团队希望利用移动的火车所产生的动能来发电,从而为乘客提供Wi-Fi和手机服务。这样,每天早上乘坐地铁的乘客就可以给相关企业带来更多的收益。当然,旅程也将因此变得更嘈杂。

最恐怖的事

    “女士们、先生们,我们的密码已经不管用了。”——哈佛大学(Harvard University)和斯洛伐克科希策技术大学(Technical University Kosice)的神剑(Excalibur)队。

    神剑的技术能有效地把用户的手机变成为一个安全ID。他们估计,目前破解一个Facebook或Twitter帐户的密码只需要130美元,破解一个Gmail账户密码需要160美元,而破解一个企业邮箱密码也仅需要500美元。

最令人兴奋

    “告别低落High起来!”——英格兰曼彻斯特大学咖啡国(Kaffeination)队。

    定位于蓬勃发展的能量饮料市场,已经向需要提神醒脑的英国学生售出了超过五千袋的含咖啡因橡胶熊。(财富中文网)

    译者:Wil

    The elevator pitch contest is a time-honored tradition of the MBA business plan competition. At Wake Forest University, it even takes place in an actual moving elevator.

    The Rice Business Plan Competition has its own take on the ritual. The premise: You walk into an elevator with Warren Buffett and you have 33 floors (60 seconds) to convince him to invest in your startup idea. This year at Rice, 42 teams delivered that hypothetical minute-long speech to a standing-room only crowd in the business school's 460-seat auditorium in Houston. The judges will dole out awards on Saturday, and the winning team will take home $1,000. But for now,Fortune picked a few its own champions.

Best MacGyver impression

    "What if I told you I could save one million lives every year with just refrigerator magnets and a laser pointer?" --Disease Diagnostic Group at Case Western Reserve University

    The team plans to use the magnetic charge of malaria parasites to develop a new, cheaper, way to detect the disease in developing countries.

Best dressed

    "As a future physician, I'm excited to share how BriteSeed can save tens of thousand of lives and billions in wasteful spending." --BriteSeed, Northwestern University, delivered while wearing scrubs

    Briteseed has developed a technology called SafeSnips, which will alert surgeons performing robotic procedures when they are about to cut a blood vessel at risk of uncontrolled bleeding.

Biggest potential to make money while ruining your morning commute

    "1.6 billion people ride the New York subway every year and virtually all of them are cut off from cell phone coverage, costing millions per week to advertisers and service providers." --EnKinta Energy, University of Southern California

    The team wants to use the kinetic energy created by moving trains to generate power and bring Wi-Fi and cell phone service to straphangers. That morning subway ride could get more profitable -- and louder.

Most terrifying

    "Ladies and gentlemen, passwords can't protect us anymore." --Excalibur, Harvard University and Technical University Kosice, Slovakia

    Excalibur's technology would effectively turn your cell phone into a secureID. They estimate that it takes $130 to hack a Facebook (FB) or Twitter account, $160 for a Gmail account, and $500 for a corporate mailbox.

Buzziest

    "Forget the lows, it's time to get high." --Kaffeination, University of Manchester, England

    Taking aim at the booming energy drink market, this team has already sold more than 5,000 bags of caffeine-infused gummy bears to students in the UK looking for a boost.

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