服饰行业8大经典败笔

阿迪达斯脚镣鞋

    当初阿迪达斯（Adidas）推出JS Roundhouse Mid的初衷用它自己的话来说是要设计一款“超火的运动鞋，消费者穿上就舍不得脱，干脆把它们锁脚踝上。”然而事与愿违，这款“脚镣鞋”引发了众怒。

    6月19日，阿迪达斯在Facebook上推出该款运动鞋广告的同一天，美国民权组织便提出抗议。杰西•杰克逊牧师对《郝芬顿邮报》（Huffington Post）表示：“长达两百多年的时间里，美国宪法曾认为黑人只能算五分之三个人。如今，阿迪达斯竟然试图将这段代表人性堕落的历史商业化，并试图推而广之，这是对美国黑人的冒犯，简直骇人听闻，麻木不仁。”当天晚些时候，阿迪达斯撤掉了这款运动鞋的广告，并取消了该款产品的发布。

Adidas JS Roundhouse Mid

    Adidas designed its JS Roundhouse Mid to be, in the company's words, a sneaker "so hot you lock your kicks to your ankles." Instead, the "shackle shoe" kicked up controversy.

    On June 19 -- the same day Adidas advertised the shoe on Facebook -- civil rights groups cried foul. "The attempt to commercialize and make popular more than 200 years of human degradation, where blacks were considered three-fifths human by our Constitution, is offensive, appalling and insensitive," said Rev. Jesse Jackson in a statement to the Huffington Post. Later that day, Adidas pulled the ad and never released the shoe.