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汽车“新”闻9大招牌菜

汽车“新”闻9大招牌菜

ALEX TAYLOR III 2012-02-20
它们可谓是汽车行业的最热门新闻话题:这9个话题在新闻媒体上反复出现,经久不衰。

日本“四小龙”

    《日本小众品牌还能活多久?》——《汽车趋势》,2012年2月

    日本大发汽车(Daihatsu)1988年在美国发布了几款微型车,但仅仅在四年后的1992年就黯然撤出了美国市场。自那以后,评论家们始终牵挂着日本小众汽车品牌的命运。五十铃汽车美国分公司(Isuzu Motors America)于2009年1月31日开始在美停售其SUV。但自那以后,再也没有什么事能把幸存的日本品牌从美国市场上赶走,甚至连“大萧条”以来最严重的经济危机也办不到。铃木(Suzuki)的市场份额缩水了80%,但仍紧握着剩下的20%不放。另外虽然不断有人预言三菱(Mitsubishi)马上就要坚持不住了,但三菱仍然继续在美国不断发布新车型。

Japan's 'Little Four'

    "How Long Can Japan's Niche Brands Survive?" --Motor Trend Feb. 2012

    Commentators have been speculating on the future of Japanese niche brands ever since Daihatsu withdrew its minicars from the U.S. market in 1992 four years after launching them in 1988. Isuzu Motors America discontinued the sale of its SUVs in the U.S effective Jan. 31, 2009. Since then, nothing, including the deepest economic downturn since the Great Depression, has driven the survivors away. Suzuki is still clinging to its two-tenths market share, and Mitsubishi defies predictions of its imminent demise by continuing to introduce new models.

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