给CEO的三点创新建议

    比如，著名创业家杰夫•斯蒂伯就在自己的公司里设了一面“失败墙”，写下失败感言、个人失败案例和教训。斯蒂伯自己就列出了三次记忆深刻的失败——并签上了自己的名字。没有什么比管理者以身垂范更能说明问题了。

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    创新是我们这个时代的挑战和机遇。形成共同语言，界定具体的创新挑战，推崇创新、以身作则、亲自垂范，将帮助打造贯穿整个公司的创新能力。

    斯科特•安东尼是创新和策略咨询公司Innosight的亚太董事总经理，著有《创新黑皮书》（The Little Black Book of Innovation）一书（哈佛商业评论出版社，2012年）。

    译者：老榆木

    For example, noted entrepreneur Jeff Stibel created a "failure wall" in his company. The wall combined memorable quotes about failure with personal examples describing individual failures and lessons learned. Stibel himself detailed three of his most memorable failures -- and signed his name to those failures. You don't get clearer signals from leadership than that.

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    Innovation is the challenge, and the opportunity, of our times. Developing a common language, framing pertinent innovation challenges, and role modeling desired behaviors are straightforward ways to help make innovation a more widespread capability in your organization.

    Scott D. Anthony is Managing Director, Asia-Pacific, of Innosight, an innovation and strategy consulting firm. He is the author of The Little Black Book of Innovation (Harvard Business Review Press, 2012).