20 Blogs Marketers to China Should Read

    Nov 2, 2009, Ad Age China (Advertising Age’s digital newsletter about marketing, advertising and media in Greater China) listed the blog of FORTUNE China - “Sibuxiang”, as one of the 20 blogs marketers to China should read. The special report is written by Normandy Madden, featured some of the best-known bloggers in China.

    China has the fastest growing online population with an estimated 338 million Internet users and countless millions of blogs. As Normandy writes:

    “Blogging has become a national obsession in China, with over 50 million Chinese regularly contributing to local blog sites. A handful of these sites are written in English, and provide a fascinating perspective on a country that is changing quickly. Below, we identified 20 blogs that can serve as a great resource for marketers in China.

    16. THOMAS D. GORMAN

    Thomas D. Gorman has a bilingual blog on the Fortune China website, under the pen name "Sibuxiang." Most posts are anecdotes and photos from his early travels in China in the 1970s, providing a vivid picture of life in China during that era, a reminder of how far China has come, and still needs to go."

    2009年11月2日“广告时代中国”网站将《财富》中文网的“四不像”博客列为“20个中国市场人员“必读”的商业资讯博客”之一。这则特别报道由Normandy Madden撰写，特别报道了一些在中国众所周知的博客撰写者。

    中国拥有增长最快的互联网用户数量，3.38亿网民及不计其数的博主。正如Normandy所写：

    博客已成为中国人共同关注的事物，超过5000万的中国人为本土的博客网站定期提供博文，这些网站中的一小部分是用英文的。并且提供一些更新很快的关于国家引人入胜的内容。下面，我们选中了20个对于中国市场有价值的博客：

    16. 高德思

    高德思先生在《财富》中文网中的搏客为中、英双语，并以“四不像”作为笔名，大部分为他早在1970年到中国以来的轶事及图片。提供了关于中国那个年代的生动图片，是中国所走过历程的写照，并且依然会继续。