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欧特克高管:世界需要“统筹者”

欧特克高管:世界需要“统筹者”

Chanelle Bessette 2013年11月04日
欧特克可持续发展解决方案负责人艾玛•斯图尔特说,这个世界需要的是“统筹者”。他们可以纵观全局,可以看到整个系统内部的所有活动部分,确认推动变革最有效的工具。统筹者将帮助我们解决复杂的社会挑战。

    《财富》杂志(Fortune)一年一度的绿色头脑风暴大会(Brainstorm Green conference)齐聚了来自各行各业、致力于打造可持续未来的人士。《财富》杂志在每周一次的专栏中将重点介绍一位大会的与会嘉宾,分享他们在商业、环保和创业方面的真知灼见。

    艾玛•斯图尔特拥有斯坦福大学(Stanford University)环境科学与管理专业博士学位,目前担任设计软件公司欧特克(Autodesk)的可持续解决方案负责人,并在加州大学伯克利分校(UC Berkeley)哈斯商学院(Haas School of Business)任教。《财富》杂志向她提出了10个问题,包括她的职业和个人生活,以及她对绿色项目的预期。下面让我们一起来看看她最崇拜的绿色企业,她获得过的最好建议,以及她认为最有用的课程是什么:

    1. 最让你兴奋的替代性能源项目是什么?

    风能与太阳能虽然经常见诸媒体,但目前在应对气候变化方面仍然属于非常昂贵的解决方案。其他吸引力较小的项目,比如家用电器升级、光源替换和隔热保温项目等,往往成本效益更高,而且无需像风能与太阳能一样,需要进行政策改革以创造公平的竞争环境。

    2. 你最崇拜的绿色企业或人物是哪些?为什么?

    我崇拜的一家公司是Interface(这是一家商用及民用拼块地毯制造商),因为它提高了开发新型环保产品的门槛,而且非常积极、系统地处理其自身的环境足迹。

    3. 你还崇拜其他哪些公司?为什么?

    我很崇拜谷歌(Google),因为它提供了宝贵的创新空间,而且对于与其核心业务毫不相干的创意也从不会拒之门外。当他们决定将清洁能源作为重点业务之一的时候, 实际上他们已经将自身定位成一家实用产品供应商。

    4. 你获得过的最好建议是什么?

    世界上的专家数不胜数。这个世界需要的是“统筹者”,他们可以纵观全局,可以看到整个系统内部的所有活动部分,确认推动变革最有效的工具。统筹者将帮助我们解决复杂的社会挑战,比如优质教育、公共健康和环境可持续性发展等。

    5. 每位领导人都应具备的一项素质是什么?

    能够迅速进行尝试并能从中学习的本能。

    6. 你的一生中希望实现的目标是什么?

    我希望带女儿到我旅行过的所有国家走一走,让她通过自己的视角来认识它们。

    Fortune's annual Brainstorm Green conference brings together individuals who strive to build a sustainable future across various industries. In this weekly feature, we shine a spotlight on an attendee to offer their personal insight on business, environmentalism, and entrepreneurship.

    Emma Stewart, who holds a Ph.D. in environmental science and management from Stanford University, is the head of sustainability solutions at design software company Autodesk and teaches at UC Berkeley's Haas School of Business. We asked her 10 questions about her professional and personal lives, as well as her outlook on green projects. Find out below what green business she admires most, the best advice she ever received, and the surprising answer to what class she found most useful:

    1. What alternative energy projects are most overrated?

    Wind and solar, while photogenic, are currently very expensive ways to tackle climate change. Less sexy projects like upgrading appliances, re-lamping, and insulation are far more cost-effective, and don't require the changes in policy necessary to level the playing field for wind and solar.

    2. What green business or person do you admire most? Why?

    I admire Interface [a commercial and residential modular carpet manufacturer] for having set the bar high on developing new environmentally-friendly product lines and tackling its own manufacturing environmental footprint aggressively but methodically.

    3. What other companies do you admire? Why?

    I admire Google (GOOG) because it makes sacred space for innovation and never rejects an idea for being too distant from its core business model. When they decided that clean energy was a priority for their operations, they actually registered their company as a utility provider.

    4. What is the best advice you ever received?

    The world has lots of specialists. What the world needs are "synthesists," people who can see the entire system—all of its moving parts—and identify the greatest levers for change within that system. It is these individuals who will help us address complex societal challenges like quality education, public health, and environmental sustainability.

    5. What is one characteristic that every leader should possess?

    An instinct to experiment rapidly and learn from those experiments.

    6. What is one goal that you would like to accomplish during your lifetime?

    I'd like to take my daughter to all of the countries to which I've traveled, but see them through her more perceptive eyes.

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