Facebook将加密货币钱包Calibra更名为Novi
本周二上午，Facebook宣布，将重命名其Libra加密货币项目的关键组成部分。该公司希望于今年年底推出数字钱包，并将其命名为“Novi”，而非“Calibra”。
PayPal前总裁大卫•马库斯是Libra的负责人，他表示，“旧名字Calibra有点太像Libra了。”
Facebook计划创建一个基于区块链技术的全球支付服务系统，钱包服务是该计划中的关键组成部分。Calibra/Novi是专为Libra打造的数字钱包。
Facebook去年6月宣布Libra，表示有望于2019年推出其加密货币。此后，Libra项目受到来自政界和监管机构等多方面的阻力，导致一些知名合作伙伴都退出Libra，包括Visa、Stripe和PayPal等。
最近，Libra又恢复了一些势头，将电子商务巨头Shopify列入合作伙伴名单。Libra加密货币项目现在将支持多种版本的数字货币，这是为了安抚监管机构而做出的部分改变。Facebook也放弃了将Libra转变成一个类似比特币的分散网络的计划，承诺将对其严格管控。
2019年，Calibra曾因类似标识，被手机银行开发商Current起诉商标侵权。Novi的标识明显不同于Current与 Calibra。大卫•马库斯称，Novi是拉丁语“novus”（新的）和“via”（方式）的组合词。
据悉，Facebook和Current在本月早些时候就涉嫌商标侵权案达成了和解。
Facebook的一位发言人在《财富》采访中没有说明名字的变更是否与此前的商标问题有关。相反，这位发言人称，新名字是为了避免Calibra与Libra的混淆。（财富中文网）
编译：于佳鑫
Facebook将加密货币钱包Calibra更名为Novi
作者：Jeff John Roberts
引导语：公司发言人称，新名字是为了避免Calibra与Libra的混淆。
本周二上午，Facebook宣布，将重命名其Libra加密货币项目的关键组成部分。该公司希望于今年年底推出数字钱包，并将其命名为“Novi”，而非“Calibra”。
PayPal前总裁大卫•马库斯是Libra的负责人，他表示，“旧名字Calibra有点太像Libra了。”
Facebook计划创建一个基于区块链技术的全球支付服务系统，钱包服务是该计划中的关键组成部分。Calibra/Novi是专为Libra打造的数字钱包。
Facebook去年6月宣布Libra，表示有望于2019年推出其加密货币。此后，Libra项目受到来自政界和监管机构等多方面的阻力，导致一些知名合作伙伴都退出Libra，包括Visa、Stripe和PayPal等。
最近，Libra又恢复了一些势头，将电子商务巨头Shopify列入合作伙伴名单。Libra加密货币项目现在将支持多种版本的数字货币，这是为了安抚监管机构而做出的部分改变。Facebook也放弃了将Libra转变成一个类似比特币的分散网络的计划，承诺将对其严格管控。
2019年，Calibra曾因类似标识，被手机银行开发商Current起诉商标侵权。Novi的标识明显不同于Current与 Calibra。大卫•马库斯称，Novi是拉丁语“novus”（新的）和“via”（方式）的组合词。
据悉，Facebook和Current在本月早些时候就涉嫌商标侵权案达成了和解。
Facebook的一位发言人在《财富》采访中没有说明名字的变更是否与此前的商标问题有关。相反，这位发言人称，新名字是为了避免Calibra与Libra的混淆。（财富中文网）
编译：于佳鑫
Facebook rebrands cryptocurrency wallet ‘Calibra’ to ‘Novi’
Facebook announced on Tuesday morning it has renamed a key component of its ambitious cryptocurrency project known as Libra. Henceforth, the company's digital wallet, which it hopes to launch late this year, will be known as "Novi" rather "Calibra."
David Marcus, a former President of PayPal who now heads up Libra, stated in a Facebook post that "the old name was a little too close to the name of the Libra."
The wallet service in question is a critical part of Facebook's plan to create a new global payment service based around blockchain technology. While the Libra network is being developed in such a way that anyone can build a compatible wallet, the Calibra/Novi wallet will be the default offering—meaning that it will be the one likely embraced by Facebook's billions of users.
Facebook announced the Libra network last June with hopes of launching its cryptocurrency in 2019, but the project soon became mired in political and regulatory controversy, leading a number of high profile partners—including Visa, Stripe and PayPal—to cut ties.
More recently, Libra has regained some momentum, adding e-commerce giant Shopify to its list of partners. Facebook appears also to have partially placated regulators by changing Libra from a single global currency to a series of national cryptocurrencies. It has also stepped back from its initial plan to turn Libra into a decentralized network akin to Bitcoin, and instead pledged to make it more tightly controlled.
The move to rebrand Calibra also follows complaints in 2019 by a banking startup called Current, which pointed to notable similarities in the logos of the two brands. In the case of Novi, which Marcus says is a portmanteau of the Latin words "novus" (new) and "via" (way), its logo is clearly distinct from both Current and Calibra:
Court records suggest that Facebook and Current settled a legal case over alleged trademark infringement earlier this month.
In response to a query from Fortune, a Facebook spokesperson did not address whether the name change was informed by trademark issues. Instead, the spokesperson said the new name was intended to avoid confusion between Calibra and Libra.
