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专栏 - 向Anne提问

跨行跳槽5步走

Annie Fisher 2012年12月24日

Anne Fisher为《财富》杂志《向Anne提问》的专栏作者,这个职场专栏始于1996年,帮助读者适应经济的兴衰起落、行业转换,以及工作中面临的各种困惑。
多数管理者都拥有可以跨行业应用的技能,他们自己却没有意识到这点。但缺乏行业经验会是一道很难跨过的坎。然而,只要遵循一定的步骤,做足功课,依然能够如愿以偿。

    亲爱的安妮:我从2006年开始担任电子商务经理,近来这份工作我越做越不开心。一则我不喜欢去年接管我部门的上司。再则,我这一行的增长已经陷入停滞,而且似乎短期内难以复苏。所以,虽然在我这里颇有成就,但现在却觉得有点像在泰坦尼克号上工作一样没有前途。

    我希望能从事另一个行业——比如医疗保健或高科技,我听说这些都是现在的热门行业。但是我缺乏针对性的行业经验,这会扯我后腿吗?您对如何跳槽有何建议?——新年,新事业

    亲爱的 NYNC:没错,医疗保健和高科技行业目前都非常繁荣,意味着来年他们会招聘大量员工。根据招聘网站 ExecuNet最近的调查,还有三个正在大量招聘的热门行业,分别是生命科学(包括制药和生物科技),制造业,还有能源和公共事业公司。

    此外,虽然当前就业市场充满不确定,但跨行跳槽也完全有可能实现。人才开发和再就业咨询机构睿仕管理顾问公司(Right Management)报告称,2012年前九个月中找到工作的失业者中,有略超过40%的人从事与失业前不同的行业。自2010年至今,这项数据一直没有出现大幅变动。

    即便如此,每天都要处理海量求职信的人事经理还是会经常找理由剔除部分应聘者,而缺乏行业经验可能会使你在进入面试阶段之前就失去竞争机会——除非你在推销自己时多花点心思。“多数人都能很轻而易举地把一个行业的技能转换应用到另一个行业,”安•法斯蒂奇说。“但如何清楚详尽地向你未来的老板阐明为什么他们要考虑雇用你,就得看你自己了。你必须引导他们发现你自己的才能。”

    法斯蒂奇是纽约猎头公司赫伯特矿业协会(Herbert Mines Associates)的总经理,经常运作高级管理人员的跨行业跳槽。比如法斯蒂奇曾经招募前库尔斯酿酒公司(Coors Brewing Co.)董事长兼首席运营官弗里茨•帕岑(Frits Paaschen),担任喜达屋酒店及度假村集团(Starwood Hotels and Resorts)的首席执行官。

    法斯蒂奇认为:“电子商务行业的技能和经验在其他行业会很有用。”所以你其实还颇有优势,听到这一点你会颇受鼓舞吧。另外,她还为你的职业变动给出了以下五条建议:

    1.想清楚为什么想换行。“通常人们认为自己想在职业上做些重大改变是因为目前的工作存在问题,但这些问题可能在一两年内就会好转。比如说,如果你对上司不满,你大可选择等他走人(同时寄希望于下任上司比现任的强),因为多项调查显示,企业高管平均每两年就会调动一次。

    另一方面,如果你真的认为你在这家公司已经不会有发展,而在其他行业看到了自己感兴趣的挑战,认为在那里你才能真正创造价值,那准备好深入阐述这些问题——这也是第2点要谈到的。

    Dear Annie: I've been in my current job as an e-commerce manager since 2006, and lately I've been growing more and more unhappy with it. For one thing, I don't like the boss who took over my division last year. For another, growth in my industry has stagnated in recent years and doesn't seem likely to pick up again anytime soon, so, although I've accomplished a lot here, it feels a little like polishing the decks on the Titanic.

    I'd like to look for work in a different business -- maybe health care or high tech, since I keep hearing they're the hottest fields now. But will my lack of industry-specific experience hold me back? Do you have any suggestions on how to make this kind of move? — New Year, New Career

    Dear NYNC: You're right, health care and high tech are booming, which means they'll be doing the most hiring in the year ahead. Three other hotbeds of hiring now, according to a recent survey of recruiters by career network ExecuNet, are life sciences (including pharmaceuticals and biotech), manufacturing, and energy and utility companies.

    What's more, even in this iffy job market, it's clearly possible to jump from one industry to another. Slightly more than 40% of laid off employees who found new jobs in the first nine months of 2012 now work in industries different from the ones where they lost their jobs, reports talent development and outplacement firm Right Management. That statistic has barely budged since 2010.

    Even so, hiring managers struggling with floods of applications are often looking for reasons to rule out candidates, and lack of industry experience can knock you out of the running before the interview stage -- unless you put some extra effort into selling yourself. "Most people do have skills that can transfer fairly easily from one industry to another," says Ann Fastiggi. "But it's up to you to clearly spell out to prospective employers why they should consider hiring you. You have to lead them to water."

    Fastiggi, a managing director of New York City-based headhunters Herbert Mines Associates, has frequently steered senior managers across industry lines. One example: Fastiggi recruited Frits Paaschen, current CEO of Starwood Hotels and Resorts (HOT), from his old job as president and COO of Coors Brewing Co.

    You may be encouraged to hear that you have a bit of a head start since, according to Fastiggi, "e-commerce skills and experience tend to travel well." Beyond that, she offers these five suggestions for making your move:

    1. Think hard about why you want to change industries. "Often people think they want to make a big career change because of a problem in their current job that could get better in a year or two," Fastiggi observes. Take your feelings about your boss, for instance. Since plenty of research shows that senior managers change positions every two years, on average, one option would be to simply wait it out (and hope your next boss will be an improvement from your current one).

    If, on the other hand, you truly believe you've done everything you can at this company, and you see challenges in another industry that interest you, and where you think you could add real value, be prepared to discuss those in detail -- which brings us to step No. 2.

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